Who is Axios, and what should we know about you?
Axios is committed to bringing quality local journalism through Axios Local. At Axios Nashville, we embody these values by keeping our community informed on essential news and information—local and state politics, business developments, events, and more—to help our community stay connected to what matters most in Nashville.
Are there new markets or demographics you are targeting?
Axios Nashville reaches the city’s affluent consumers and influential leaders—50% of readers are key business decision makers, and 80% are homeowners.
We continue to serve smart professionals by providing information they need to thrive in their community and navigate their day more efficiently. In turn, we help local brands, like Vanderbilt Health and the Tennessee Titans, reach their ideal audiences.
On a broader level, Axios Local is expanding to four new cities in 2025, including Pittsburgh, Kansas City, Boulder, and Huntsville. This expansion reflects our commitment to delivering smart, accessible journalism across the country.
How do you stay involved in the community?
Our local reporters are deeply embedded in their communities, covering the stories that matter most to their neighbors. Through daily newsletters, they provide readers with exclusive scoops, insightful analysis, and essential updates about their city. In addition to engaging with local leaders and attending community events, our Nashville reporters have also hosted panel discussions and spoken to college classes to ensure their coverage reflects the real conversations happening on the ground.
How do you manage and maintain a positive company culture?
At Axios, our culture is rooted in core values that prioritize our audience, excellence, and candor. We deliver the smartest, most efficient experience with integrity and transparency, both with our audience and each other. A foundation of trust, clear expectations, and remote flexibility allows our team to do their best work while maintaining a healthy work-life balance. We foster innovation and keep our passion for smart, efficient journalism strong by putting our people first.
What differentiates your business from your competition?
Axios has developed its own communication methodology that it has been using since the company was founded. Smart Brevity® prioritizes essential news, explains its impact on readers, and delivers both in a concise and visual format. It is a communication formula built by journalists that Axios has been using and perfecting for years. Axios also highly prioritizes the local news sector. Axios Local now operates in over 31 cities, with 2M+ subscribers across markets and 35M Axios.com monthly uniques.
📲 To learn more about how your brand can reach influential locals, please contact Tracy Albertson, tracy.albertson@axios.com (Axios Nashville, Client Partnerships).
